Our brothers and sisters already have difficulties on a daily basis. The purchase of products for infants, such as diapers and powdered milk, adds to the yoke of regular family expenses. Parnassah’s problems are the lot of more and more Israeli families. A paradox, some will say, because the economy of the Jewish state is doing quite well in these unstable times.

Our challenge in Haï Bahem is to meet the demands of families and adapt to their needs. This is why, following requests from these same families as well as municipal social services, we have decided to take up the challenge and provide this much-needed support. And in order to be as efficient as possible, we vary the products and sizes.

To our great regret, this need and the demands are only increasing.